Chinese electronics major Xiaomi, which is focusing on amplifying its product portfolio beyond smartphones, is all set to launch on Tuesday a new business which, according to the company, will “change rural retail in India”.
Excited about a new business that we are launching. We’ll announce it tomorrow👍
This amazing team has been working hard over last few months. Spl mention to our fearless leader Sunil Baby @Sunilbaby11 🙏 pic.twitter.com/vGMlIOU5Tm
“With the launch of a new ‘Mi Home’ experience store, we aim to bring maximum international products to the Indian markets,” Jain said at the time of the launch.
Along with its products in the smart home portfolio, its is also venturing into non-technology related segments like luggage, shoes, apparel and more.